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Tina Knowles-Lawson and Time Inc.'s Essence hosted 'Love on Louisiana'

Sheila Harris/ESSENCE | 11/24/2016, 6 a.m.
Tina Knowles-Lawson and Essence joined forces with Solange Knowles and Kelly Rowland, with support from Beyoncé and BeyGOOD, to host ...
Love On Louisiana: An Essence Hometown Heroes Tribute Celebrating The Resilience Of The Baton Rouge Community With Tina Knowles-Lawson, Solange Knowles And Kelly Rowland Description - BATON ROUGE, LA - NOVEMBER 20: (L-R) Ivy McGregor, Quiana Lynell, Vanessa De Luca, Kelly Rowland, Tina Knowles-Lawson, Solange Knowles, Deedra Wilson, Joy Collins Profet and Michelle Ebanks attend Love On Louisiana: An Essence hometown heroes tribute celebrating the resilience of the Baton Rouge community with Tina Knowles-Lawson, Solange Knowles and Kelly Rowland at the Baton Rouge River Center on November 20, 2016 in Baton Rouge, Louisiana. (Photo by Josh Brasted/Getty Images for Essence) Getty Images for Essence

— Tina Knowles-Lawson and Essence joined forces with Solange Knowles and Kelly Rowland, with support from Beyoncé and BeyGOOD, to host Love on Louisiana: An Essence Hometown Heroes Tribute celebrating the resilience of the Baton Rouge community on Sunday, November 20, and the Raising Cane’s River Center in Baton Rouge, LA.

The holiday dinner and awards ceremony honored five standout students and teachers for their commitment to serving and rebuilding their communities. Essence President Michelle Ebanks, Editor-in-Chief Vanessa De Luca, Knowles-Lawson, Knowles and Rowland gave remarks, along with Baton Rouge Mayor Kip Holden who declared November 20th ‘Love On Louisiana Day.’

In addition to the award recognition, NIKE Jordan footwear and holiday turkeys were distributed to 800 students, teachers and families who are still largely affected by the severe flooding, courtesy of NIKE’s Brand Jordan and GUCCI.

With support from the City of Baton Rouge and the State of Louisiana, the event also served as a call to action to raise $1 million to help families recover in the wake of this summer’s catastrophic flooding, which produced 7 trillion gallons of water—three times the rainfall total of Hurricane Katrina.

Other event sponsors and partners included Habitat for Humanity of Greater Baton Rouge, BeyGOOD, Sam’s Club, Project 70805 and AmeriGroup.

Join the conversation online by using the hashtag #LoveOnLouisiana and by directing supporters to donate here. For event photos, visit here.

ABOUT TIME INC.

Time Inc. (NYSE:TIME) is one of the world’s leading media companies, with a monthly global print audience of over 120 million and worldwide digital properties that attract more than 150 million visitors each month, including over 60 websites. Our influential brands include People, Sports Illustrated, InStyle, Time, Real Simple and Southern Living, as well as more than 50 diverse titles in the UK.